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About Us

CF Creative is a provider of comprehensive business solutions centered on corporate communication, corporate video and film production, business development and advertising. Our leadership has led programs that generated in excess of $600 million in sales for complex solutions, designed bids and proposals that won over $100 million in revenue and most importantly, became trusted advisors for global customers that rely on CF Creative for crisp, highly polished corporate communication, effective thought leadership, target social media management, business development and video production.

In 2016, CF Creative launched Discount Furniture Spots, a division of our company that focuses on cost-effective, revenue-driving TV and radio commercials for the retail furniture, mattress and home goods industries, leveraging our 15+ years of experience with national broadcast television and high-end commercial production.

CF Creative is a woman- and Hispanic-owned company, and has serviced the local and Latin American markets for over 25 years. Major customers include SDI International Corp, the International Women’s Entrepreneurial Challenge (IWEC), the Greater Austin Hispanic Chamber of Commerce, Microsoft, Dell, HP, N3 LLC, Stiles Corporation, CB Richard Ellis (CBRE), Resolve Marine, Tennis Channel, TV Guide Network, the NFL Network and many others.


Our Principals


Conchie Fernández, Managing Partner

 Conchie Fernández leads our Writing and Business Solutions. She has extensive experience opening markets and developing demand for non-traditional products and solutions for Hewlett Packard and Microsoft, among others, in Latin America, Europe, Asia-Pacific and the U.S.  Aside from keen knowledge of the IT and consumer electronics industries, Conchie is an Amazon #1 best-selling novelist, editor, copywriter and proposal writer who brings content creation skills together with strategic project management and execution. As one of two Managing Partners at CF Creative, Conchie leads a team of writers, social media experts and editors to service customers both in English and Spanish. Reach Conchie at info@cf-creative.com or follow her on Twitter at @conchiefer.  





Dave Craig, Managing Partner

Dave is a producer, commercial editor and digital media expert with over 14 years of experience in the Los Angeles and South Florida markets. His experience in California encompasses roles as an in-house lead editor and media specialist at IMG Media, The Laugh Factory, NFL Network, TV Guide Network and Tennis Channel. From his role as the chief of CF Creative’s Media and Video Divisions, Dave leads a team of editors, producers, graphic design artists and animators who design and produce commercials for the retail industry (for national broadcast), corporate videos and documentaries for companies such as Stiles, Resolve Marine and CBRE, among others. Dave also leads Discount Furniture Spots.  Reach Dave at dave@cf-creative.com or follow him on Twitter at @tanqu2000
CF Creative’s graphics and advertising team has over 30 years of experience working on national and international campaigns and accounts including Got Milk?, Kellogg’s, Keebler, Ethan Allen, HP, Royal Caribbean, The Tennis Channel and Nestlé Hispanic Promotions, among others. Our Creative Advisor has won 2 Clio awards for his excellence in design and advertising.
CF Creative is a proud member of the South Florida Hispanic Chamber of Commerce.



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