What’s the best day and time to send emails?

Check your social media analytics.

If your subscribers are particularly active at certain times, you know that’s when they’re on their phones and likely to check their email.

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How often should you email customers?

There’s no one-size-fits-all answer, but you’ll know you’ve hit the sweet spot when you see higher open rates and fewer unsubscribes.

No matter the cadence, make sure you’re using this opportunity to communicate something meaningful: promote a sale, celebrate a milestone, or introduce a new product.

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Whether you have been in business for 10 days or 10 years, make sure you get to know your customers.

Invest time in understanding their preferences, wants, and needs as individuals. (Everyone wants to be seen and heard!)

Doing so will improve your business. You can focus on what your customers love and take action on what they want changed.

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Make your weaknesses your strengths.

Need to improve your skills in online marketing, social media, customer relationship management, or another area important to your small business?

There are innumerable free and low-cost training and mentoring programs out there to help you boost your expertise.

Get in touch with your local Chamber of Commerce, check out the SBA website, or give us a shout! We can point you toward the best resources for your needs: info@cf-creative.com

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